Macaw Germany Cologne GmbH was in a phase of strong growth in 2021 and, due to staff shortages, made a strategic decision to optimize its recruiting process. The challenge was to find qualified specialists in a highly competitive market and to successfully recruit them for the company. Although Macaw already had experience with personnel recruitment, the company recognized the need to bring in specialized recruiting experts.
We were responsible for identifying qualified candidates for this key position and involving them in the selection process. To find potential candidates and interest them in the position, our Active Sourcing team used innovative recruitment techniques and methods.
The result of this project was promising. In a short period of time, promising candidates were identified for a number of positions and invited to participate in the second round of the selection process. The project led to the partnership being expanded to cover and fill additional areas. The collaboration between Macaw and Brandmonks not only contributed to the successful filling of the vacant position, but also significantly increased the efficiency and quality of the entire recruitment process.
